Web & Computer Technology News from EZSolution
AUGUST 2009
Tom Publishes His First Book
You might remember a few months ago we had a testimonial contest. Yes, we always want your testimonial for our site. But one of the real reasons was to include it in the book. The reality is there would be no book without all of you. You allow us to put our knowledge into real websites.

This is the greatest ad specialty product I could ever have. After all, who throws away a book?

So what's in the Book?

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Important Notice to All EZSolution Tech Clients
From Jeff Weaver, General Manager Technical Services Division

The expression on Tina's face was priceless.

You see, until recently our business model had been the traditional break fix model. You break it, and we wait for you to call us to come and fix it. Sure, we proactively serviced a few customers with service checks with a tech on site. It has worked okay for the most part.

I had just finished explaining to Tina that we had made a strategic decision to change our business model to a managed services model. Our new model is called EZCare; it is 100% proactive and 100% guaranteed to take the IT worry out of your day.

The first words out of her mouth were: "You mean I don't have to worry anymore." Exactly!

Break and fix is okay, but there is huge problem...

If your business depends on and cannot function without access to the data held on your network, then you need to be proactively monitoring and maintaining your system 24/7/365.

Let me explain...

I am sure you have had a time when your email or Internet wasn't available, or you've had an application crash in the middle of a VERY important process, causing you to lose all your work. You were not a HAPPY camper or customer!

These types of problems are small potatoes compared to losing your hard drive and discovering the backup isn't working…all within five minutes of each other.

All of these problems are far more common than you might think. You, like a majority of business owners, don't even think about these situations until it's too late and you have a disaster on your hands that is going to cost you thousands of dollars to recover from. The cost of recovery from a disaster is not just hardware and tech time, it's your time, staff time and lost opportunity cost. A Pepperdine University study documents that the average cost is $3,957. I don't know about you, but that kind of loss gets my attention.

The good news is there is an inexpensive and worry free way for you to completely avoid, even anticipate and prevent these problems, while making your network, faster, safer, more reliable and worry free.

As I mentioned earlier, we have primarily been providing reactive network support. That's because we weren't able to physically deliver proactive monitoring and maintenance. To provide the most basic level of proactive support would require us to be on-site everyday and touch every device in the network. Well... you can see where this is going, a scheduling nightmare for us and prohibitive cost for you.

So we knew we needed a better way to deliver proactive support to you, that not only allowed us to monitor 24/7/365, but made it EXTREMEL affordable.

That's why we invested in a new Technology from Keysea that enables us to monitor all of our network clients 24/7/365, for a fraction of the cost and time.

The single biggest benefit this service offers is "peace of mind", just ask Tina.

What will we do? For one flat monthly fee, we will provide remote monitoring of your network to not only insure that it is running at peak performance, but also that your data is secure. We'll make sure your back ups are functioning, that your virus definitions are up to date, that your firewall is optimized, as well as keep an eye on over 100 systems processes and alerts that could mean potential problems.

If you hired a technician to do this, even a junior one, it could easily cost you $40,000 in salary, benefits and hiring costs. If you outsourced this service you could rack up significant monthly charges.

However, thanks to Kesaya's Managed Services platform, we are able to deliver 24/7/365 worry free monitoring and maintenance for less.

Regardless of the network size, my goal is to have every one of our EZ Solution clients on EZCare by next spring, 2010, because I feel it is that important.

After all, if I don't do everything possible to prevent network problems, I feel as though I would do you a disservice. Since most of the network problems our clients encounter could have easily been prevented, it only makes sense that I do everything possible to anticipate and prevent these problems from happening in the first place.

Plus, I've decided to include a 100% no-risk guarantee on this new service to make sure you have absolutely nothing to lose by saying "yes," just like Tina did. Here's how it works...

If you aren't sure that this service is something you need, you can sign up and try it out for 3 months. If at the end of three months you aren't absolutely positively convinced that the service is worth every penny you are paying, simply contact us, we will stop the service and issue a complete refund for the first 90 days of the service.

And to make it even more of a "duh" moment. I'm going to offer the first 20 clients who sign up a very special VIP discount to create an even greater incentive to sign up now.

If you would like to learn more about this great new service, please contact me, Jeff Weaver, at 717-291-0370 or email me at jeff@ezsolution.com. I will be thrilled to explain in person or on the phone how this works and how peace of mind can be yours.

Back to Tina, she said, "you mean if I am on the EZCare contract, I won't get billed hourly and I know what my costs will be for the year and I can call you for a mouse problem and you would send someone out? I said yes, and Tina said, "Oh, I would feel guilty."

Call me today and I can explain how EZCare can be your "guilty pleasure."


Tom Publishes His First Book
By Tom Malesic
Did you know I just published a BOOK? Now you do. Did you fall off your chair? I Hope you're OK.

Yes, that's right - A Book.

Over the last 12 years we have been posting articles to our website and sending you tips and articles about web development in our email newsletters.

So why not go back through those articles, brush off the dust and update them. Oh, and put them in a book format.

You might remember a few months ago we had a testimonial contest. Yes, we always want your testimonial for our site. But one of the real reasons was to include it in the book. The reality is there would be no book without all of you. You allow us to put our knowledge into real websites.

So what's in the Book?

    Chapter 1 - Website Problems and Gripes
    Chapter 2 - The Cost of an Unprofessional Website
    Chapter 3 - Education, Knowledge and Experience
    Chapter 4 - How to Match the Right Website Provider with Your Business
    Chapter 5 - 7 Goals for Your Website
    Chapter 6 - 6 Keys to a Profitable Website
    Chapter 7 - Website Design Mistakes & How to Avoid Them
    Chapter 8 - Why Is Website Content So Important?
    Chapter 9 - 9 Creative Ways to Add Real Content to Your Site
    Chapter 10 - How to Increase Website Sales
    Chapter 11 - How to Improve Your Sales with Email
    Chapter 12 - Who Owns Your Web Address and How to Select It
    Chapter 13 - How to Choose the Right Keywords for Your Site
    Chapter 14 - Optimizing Your Site for Maximum Search Engine Exposure
    Chapter 15 - 21 Questions You Should Ask Before Hiring a Web Developer
    Chapter 16 - Testimonials

If you're like most people I tell about the book, you're impressed. (As you should be.) You might even be more impressed when I tell you that I the got the idea from a marketing consultant in mid February and had the finished printed copy in my office in the first week of June. So 3 months from concept to completion.

I'm not telling you this to impress you. But rather to let you know how ridiculously easy it is to do. I can give you all the details on how you can publish a book of your own. Just call me!

This is the greatest ad specialty product I could ever have. After all, who throws away a book?

If you would like a complementary copy of the book, call the office 717.291.4689 and we will mail one out to you.


Getting to Know... Deb Sawyers
If you have ever marveled at how well your web site works when it comes to being interactive, handling shopping carts and shipping, there is a good chance Deb Sawyers played a big part in the back end programming. Deb is Senior Web Programmer and is instrumental in turning your "visions" into reality. Deb has a keen imagination about how things can work, often using only the smallest fragments of customer's ideas to turn out stunning web applications.

Her most satisfying project to date has been the development of EZSolution's own EZContact Program. The EZContact CRM program has grown andprovides extensive features for EZ employees in their daily contacts with customers. Her greatest satisfaction comes when a web site or her programming work provides exactly the right solution and the customer is pleased and appreciative.

When Deb is not writing 1,000's of lines of programming code, "gibberish" as others often call it, she occupies herself with several diversions. NASCAR is one, or as she says, "watching guys who drive fast and turn left." Another diversion is chocolate of all types and shapes! Deb enjoys spending time with her family. A quiet evening at home might mean watching TV, reading or playing games on Facebook. Her daughter is entering seventh grade this fall and her second son is headed off to college in August. Deb and her husband enjoy their back yard wildlife feeding and observing as she says "1,000's" of birds in their backyard habitat.

Thanks, Deb, your work makes a difference for our customers and they appreciate it.


Website Testimonial
Cyberfood Connection:

"EZSolution built exactly what I was looking for. When there were parts of the site that I didn't understand they made suggestions and explained it to me. I was most impressed by their patience and responsiveness. When it took me a month to get an answer back to Amy she was patient. When I suggested changes to the site they appeared almost instantly! I have already recommended EZSolution to several other businesses!"

- Glenn Stoltzfus


Recently Launched Websites
The Gilded Lily
www.arpinsgildedlily.com

A & E Builders
www.aebuildersllc.com

Cyber Food Connection
www.cyberfoodconnection.com

Lower Electric
www.lowerelectric.com

Altland House
www.altlandhouse.com

FAMILIES
www.familiescatalog.com


Hi-Tech Coatings Client Profile
It's been a long journey from being a high school student who started a cleaning business, to providing highly polished concrete surfaces for Air force One and presidential aircraft and coatings for the garage at the recently finished Capital Visitors Center. For Desiree Sunday and husband Brian, it has been a progression of new ideas, services and in 1997, a relocation to Lititz, PA and a structured focus on thin-mil coating technology. Now a thriving company with 12 skilled employees and a long term crew of temporary workers, Hi-Tech can handle installations of any size. Their specialty is large space of any kind, but recently have been focused on aviation complexes. The unique aviation environment provides an opportunity for challenging and satisfying work. If it's warehouse space, large box retail or specialty manufacturing space, Hi-Tech will have a solution for you. You can contact Desiree at 717-664-4006. Hi-Tech has been an EZSolution client for technical services for many years. Desiree, recently commented. "I don't purchase or install computer related items until I clear it with EZSolution. I like having the security of quarterly check-ups. Josh and Brad are great to work with. Bottom line, it would be hard NOT to use EZSolution, I couldn't do it, it's too easy."


Referral Program
We will pay you $25 for any one that you refer to us that we get an appointment with.

When your referral becomes a client (and has spent $1000 or more) then we will pay you $50 more. And, we will give your referral $100 off their purchase.


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EZSolution Corp. - 111 Centerville Road - Lancaster, PA 17603
Phone: (717) 291-0370 - Fax: (717) 291-9434 - Email: info@ezsolution.com