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DESIGN ARTICLES
36 Ways to Kill Your Internet Business
Over the past 7 years, I have had the privilege of reviewing 100's of websites. Unfortunately most of them have glaring mistakes. Your web site is a direct reflection of your business. The appearance of your site is one the most important factor in determining your sites credibility. In other words, if your site doesn't look professional or pleasing to the eyes at first glance, its perceived value and the value of your products and services will be low. On the other hand, you may have a great web site, well designed and a quality product or service, but if it takes too long to load, the value will still be perceived as low. Why? Because your potential customer won't wait. This will ultimately, cost you sales. Another consideration of great importance is your content. Not just links, but content with value. When someone is surfing the net and they visit your web site, they're visiting for a reason. Your site has something they want. Whether it is your product, service or information, that's why they're there. If they don't find what they're looking for, they move on to the next site and so on. If you want your visitors to stay at your site, provide the quality content they're looking for in a nicely organized fashion. Give them a reason to want to explore your site and to continue to visit your site in the future.
Here are the 36 ways to kill your Internet business:
- Slow load time
- Poor overall appearance
- Spelling/Grammar mistakes
- No contact information - or hard to find contact information
- Lack of content
- Confusing navigation
- Broken links and missing graphics
- Browser compatibility issues
- Large slow loading graphics
- Too many graphics
- Pages scrolling to oblivion
- Multiple use of animated graphics
- Animated bullets
- Busy, distracting backgrounds
- Multiple banners and buttons
- Poor use of frames
- Large fonts
- Pop up messages
- Over use of java
- Poor use of tables
- Poor organization
- Different backgrounds on each page
- Over powering music set to autoplay
- Too much advertising
- Large Welcome banners
- Multiple colored text
- Text that is difficult to read
- No Meta tags
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EZSolution Corp. - 111 Centerville Road - Lancaster, PA 17603
Phone: (717) 291-0370 - Fax: (717) 291-9434 - Email: info@ezsolution.com
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